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2. Education
Develop flyers or posters announcing what materials can and cannot be recycled in the cooperative program. (Check with your service provider. They may already have and distribute these materials).
An employee should serve as an on-site program coordinator at each participating business. This individual is the point person for the program, and is responsible for coordinating material separation and pick-up or drop-offs. If businesses are on an on call pickup program, they should be made aware of who to call when their recycling bins are full and what that persons telephone number is.
Businesses should be encouraged to collect a minimum amount of materials before contacting the service provider for pickup. By having an oncall schedule (calling for pickup when recycling bins are full, as opposed to having an automatic, weekly pickup regardless of how full bins are), the service provider can benefit from economies of scale by collecting the most amount of materials at one time. Obviously, for some businesses such as print shops or large offices, weekly pickups will be required.
Step 6: Check List
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Did you develop a plan to inform local businesses of the cooperative and their opportunities to participate?
Did you send out a press release about the Cooperative?
Did you send out a press release to announce the service provider?
Do you have an arrangement to market the program with the recycling service provider and the businesses?
Are you educating participating businesses about the recycling program?
Are you recognizing the participating businesses in local papers or newsletters or at organization meetings?
Are you planning a kick-off event to announce the cooperative?
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Step 7: Monitor and Modify the Cooperative
It is important to keep businesses apprised of progress (e.g., how much material is collected and diverted from landfills) and modify the program as necessary. For example, change mixed paper collection to white paper if the markets demand it; change the minimum requirement for pickup; offer dropoff options, etc. Consider opportunities to expand the cooperative by adding new materials to recycle or recycled content materials to purchase cooperatively.
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