Recycling Council Emphasizes Importance of Supply

Colin Staub • July 30, 2024

Resource Recycling


With industry-wide attention on building up recycled material end user demand, the Northeast Recycling Council is urging materials recovery stakeholders not to forget about ensuring there is adequate supply.


The organization last week published a “Guide to Increasing Recycling Supply,” a resource for stakeholders across the recycling chain. It lays out a number of ways different stakeholders have successfully built up local material supply and covers all traditional municipal recyclables.


In announcing the guide, NERC noted that “supply and demand issues are primary components to recycling market development.” But the organization expressed that the industry dialogue has skewed largely in one direction of late.


“For many years, increasing demand for recycled materials has taken precedence over supply issues,” NERC wrote.


The council in 2023 formed a supply side policy committee aiming to “explore, discuss, and write a policy guide about supply side strategies to increase the supply of post-consumer materials to the marketplace.” The new publication is the result of that process.

A majority of the Northeast U.S.-focused guide’s case studies are government-led strategies to increase supply, but it also highlights efforts spearheaded by nonprofits, MRF operators and, in areas with container deposit systems, redemption centers.


It points to Prince George’s County’s public outreach campaign in Maryland, which included bilingual communication efforts in high-contamination service areas where county officials theorized a language barrier was hampering proper recycling practices. The case study provides several lessons county regulators learned from the campaign. For instance, when trying to reach non-English speaking residents, recycling staffers had to get creative: “Attending school meetings to promote proper recycling did not necessarily work because non-English speaking residents were not attending the school meetings, hence, the decision was to visit local supermarkets where parents shop.”

In another example, the guide highlights efforts by the Massachusetts state recycling organization, MassRecycle, to counter the “negative influence of recycling misinformation in the media.” This came after a wave of public attention on problems within the recycling world in 2022, including from a Greenpeace report and the resulting coverage in an NPR story. MassRecycle was concerned the news coverage would mislead local residents into believing the bulk of their recyclables were not being correctly processed, so the organization began a coordinated effort to respond.


“Media stories implying that recycling is landfilled led to the need for professionals to defend both recycling and their personal roles,” the organization wrote in the case study.


That effort included MassRecycle board members giving media interviews with a formulated approach: They would vet the media outlet to ensure they felt it would provide a balanced article, they would avoid acronyms, they would clearly lay out industry background information, and they would limit their discussion to recycling within Massachusetts.


NERC says the supply guide will be a living resource that will expand as more case studies come in.


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By PaintCare March 31, 2026
Marylanders can now recycle their leftover paint with PaintCare ! PaintCare is a nonprofit organization that plans and operates paint stewardship programs in states that have passed the paint stewardship law. The Maryland PaintCare program launched on April 1, 2026, making it the thirteenth jurisdiction to pass paint stewardship legislation. With the addition of Maryland, PaintCare now serves one-third of the U.S. population. PaintCare operates a network of over 100 drop-off sites across the state where households and businesses can recycle their leftover paint at no additional cost. Most drop-off sites are located at local paint retailers, making it convenient for Marylanders to responsibly dispose of their leftover paint. To find a drop-off site near you, visit the drop-off site locator on PaintCare’s website. PaintCare offers a large volume pickup (LVP) service, which provides free pickups of 100 gallons or more of eligible paint products. Those with large quantities of paint are encouraged to use this service to responsibly dispose of leftover paint. Large volume pickups can be requested through the large volume pickup request form. The paint stewardship law requires a fee, called the PaintCare fee, to be added to the purchase price of new paint. The fee is based on container size and funds all aspects of the program. This includes paint collection and recycling, consumer education, and program administration. The PaintCare fee in Maryland is as follows:
By Brynn O'Connor | Your Arlington March 26, 2026
As the cost of recycling continues to rise across the country, the community will decide how to cover the costs at the ballot box this weekend. Arlington is an environmentally conscientious community. It’s been ranked at number two in a list of the “ top 10 greenest towns ” in Massachusetts. Town leaders, employees, and residents have created climate goals and are putting policies in place to achieve them, such as electrifying transportation , building energy-efficient homes , and expanding recycling across the town. So when the town announced at the beginning of the year that paper cups would be added to the list of recyclable items , many celebrated it as a step toward a greener Arlington. Environmentally speaking, it is something to celebrate. 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Feeney wrote that there may be a fee increase in the future for residents who request a second recycling cart from Waste Management, but otherwise, the town does not have plans to introduce a new recycling fee or raise taxes specifically to cover these costs. “At present we are absorbing this cost into the existing budget, and have updated budget projections for the upcoming fiscal years to reflect this experience,” Feeney wrote in an email to YourArlington. Recycling and trash collection are paid for out of the town’s General Fund, which also supports schools and other municipal services. That means the rising cost of recycling is factored into the town’s overall budget, including the proposed $14.8 million tax override on this year’s ballot . Balancing cost and climate goals While the outcome of this weekend’s vote could shape how these costs are managed, early data is already offering a look at how Arlington’s new recycling and trash collection system has been working. According to Feeney, early tonnage numbers have indicated that the town is experiencing a decrease in both trash and recycling waste streams under the new cart program. However, there has been a more “pronounced decrease” on the trash side than recycling—an encouraging sign that disposal costs could fall and help offset the new recycling expenses. The town now faces a crossroads where its environmental goals meet budget limitations and shifting markets—and where the cost of recycling is measured not just in good intentions, but in dollars. Read article on Your Arlington's webiste.
By Megan Quinn | Waste Dive March 26, 2026
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It was the first state to ban the land application of sewage sludge in 2022, and several projects are moving forward in 2026 that are meant to manage regional disposal capacity for the material as landfill space dwindles. That pressure on disposal capacity is expected to build as more Northeastern and Mid-Atlantic states consider similar sludge fertilizer prohibitions due to PFAS concerns, said Susanne Miller, Maine DEP’s director of the bureau of remediation and waste management. “Right now, everything’s going to a landfill because there’s nowhere else to put it in Maine, and this is a big problem,” she said. 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Though these projects hold promise, Miller emphasized that source control efforts are just as important to reduce the amount of PFAS-containing materials entering landfills and being treated at wastewater treatment plants. The state has already passed laws that phase out intentionally added PFAS in certain products, with the list of applicable products expanding through the next few years to include artificial turf and outdoor gear by 2029 and most types of products by 2032. Maryland moves forward with biosolids ban bill Maryland is focusing on its own efforts related to PFAS in biosolids through new regulations and state legislation, said Thomas Yoo, chief of MDE’s biosolids division. The state generates about 600,000 wet tons of sewage sludge a year, and about 56% of that is hauled out of state for either land application or landfilling, mainly to Virginia and Pennsylvania, he said. Maryland has about 250 agricultural sites that are permitted to take sewage sludge, but in 2023 the state put a hold on issuing any new land application permits. It also began requesting PFAS data from out-of-state permittees bringing biosolids into the state and terminated permits for those that did not provide that data, he said. Maryland also requires all wastewater treatment plants where land applied biosolids originate to sample for PFOS and PFOA . About 50 biosolids generators are submitting this data, he said. The state already has recommended limits for PFAS in land applications , but a bill moving through the state legislature, SB 719 , would set enforceable limits starting in 2027. The bill calls for prohibiting land application for sludge that has a total concentration of PFOA and PFOS above 50 parts per billion and calls for other source tracking and mitigation plan measures. The neighboring state of Virginia passed a set of bills on March 11 with a similar intent. If signed by the governor, the bills would regulate the levels of PFAS in biosolids and would prevent the use of biosolids as fertilizer beginning in 2027 if levels of PFOA and PFOS are too high. Yoo says Maryland will continue to focus on state-level options for managing PFAS in biosolids as it awaits U.S. EPA guidance on the matter. The EPA released a draft risk assessment in January 2025 that found farmers who used the sludge may be at risk of exposure, but consumers who eat food from those sources may face less risk. The draft report says certain PFAS may leach from sludge when it’s land applied, disposed of in a landfill, or incinerated. The agency has not yet finalized the assessment. Read the article of Waste Dive